Tag Archives: Marketing

How Marketers Get the Most from ERP-Integrated E-Commerce

A well-designed, ERP-integrated e-commerce website is arguably the most powerful tool in a marketer’s arsenal. But it isn’t enough to just put up a web store. Your platform must continually adapt and evolve based on your target audience, product performance, and promotional strategy.
So how does an e-commerce marketer harness the full potential of an ERP-integrated web store platform? Which features are the most important for maximizing that conversion rate?

e-commerce summer reading list

E-Commerce Summer Reading List 2018

While you enjoy the warm summer weather, we make it easy for you to stay up-to-date with the latest news and insights from the e-commerce world. Check out our summer reading list of 8 must-read articles to keep current with the buzz of online business.

Growing from the Inside Out: Simple Solutions for Rapid Expansion

Growing your business doesn’t always take complex strategizing. Sometimes even simple details can promote major expansion.

3 eCommerce Marketing Tools You Need for the Holidays

Here’s a look at three easy eCommerce marketing tools to enhance the selling power of your k-eCommerce web store and win this holiday season.

eCommerce RoundUp

eCommerce RoundUp: Friday, February 3rd, 2017

With the year’s first eCommerce RoundUp, we wanted to focus on growth. To grow your business, you need a solid plan. You’ll want to generate traffic for your online store; analyze your site’s performance and adjust your SEO strategy. Search engines are not the only source of traffic, however. If you’re running a B2B outfit, … Continue reading eCommerce RoundUp: Friday, February 3rd, 2017

eCommerce RoundUp

eCommerce RoundUp: Friday, November 18th, 2016

This week really shone a big light on the importance of engaging with consumers and businesses online. When it comes to B2B marketing, even though there seems to be a reluctance by some to adopt more modern marketing strategies, it may be time if businesses want to continue to grow. If you’re a retailer, you … Continue reading eCommerce RoundUp: Friday, November 18th, 2016

eCommerce RoundUp

eCommerce RoundUp: Friday, September 2nd, 2016

As the long weekend approaches, so does the promise of a new season. Summer is coming to an end and fall will soon be upon us. School is starting up again and the holiday season will begin not long after, which is why these email marketing tips and Facebook’s newly revamped Offers will help you … Continue reading eCommerce RoundUp: Friday, September 2nd, 2016

eCommerce RoundUp

eCommerce RoundUp: Friday, August 26th, 2016

With labor day around the corner, the long, warm days of summer are coming to a close. Regardless of the season, eCommerce never sleeps and so we have compiled for you another roundup to help you forget that the leaves will soon be changing colors. This week’s curation of articles features the staggering growth of … Continue reading eCommerce RoundUp: Friday, August 26th, 2016

eCommerce RoundUp

eCommerce Roundup: Friday, May 6th, 2016

Being eCommerce-obsessed, we do a lot of reading on the subject. Every week, we track down all the stories we can get our hands on and single out the most interesting, relevant and exciting bits of info on the Web… all so you don’t have to! So just grab yourself a coffee, get comfy, and … Continue reading eCommerce Roundup: Friday, May 6th, 2016