This article on e-commerce and B2B sales was originally featured in ERP SoftwareBlog. You can read the original article here. E-commerce has changed the face of B2B sales. B2B companies are increasingly adopting online channels as at least an element of their overall business strategy, while a sizable majority of B2B executives consider B2B e-commerce critical to … Continue reading Omnichannel Consultant: The Changing Role of B2B Sales
Beat the summer heat? Easier said than done, because things
are sizzling hot here at k-eCommerce! We’ve got a brand new eBook for B2B
businesses considering an e-commerce channel, an incredible new webinar series,
and some upcoming events that you won’t want to miss!
Here’s a look at what’s new with k-eCommerce this month!
This article was originally featured in ERP SoftwareBlog. You can read the original article here. The Chief Information Officer (CIO) has one of the most critical jobs in any organization. The IT department he or she oversees is responsible for the swift, reliable, uninterrupted flow of business data between the company’s various systems. Often, these systems and … Continue reading The CIO’s Guide to a Bulletproof Ecommerce Investment
A well-designed, ERP-integrated e-commerce website is arguably the most powerful tool in a marketer’s arsenal. But it isn’t enough to just put up a web store. Your platform must continually adapt and evolve based on your target audience, product performance, and promotional strategy.
So how does an e-commerce marketer harness the full potential of an ERP-integrated web store platform? Which features are the most important for maximizing that conversion rate?
Global B2B ecommerce sales are slated to break $4.88 trillion by 2021, with mobile sales alone accounting for $2.32 trillion. So it comes as no surprise that over 90% of North American B2B executives consider ecommerce crucial to their strategic positioning and long-term success.
Rapid, tremendous growth is happening in every niche and industry. But securing the greatest possible share of that growth requires a carefully thought-out B2B ecommerce investment. Executives considering an online channel must navigate a wide range of options to find an efficient solution adaptable to their business needs.
SEO for ecommerce is not all just links, content and meta tags. Here is a look at some of other ranking factors that search engine experts look at when optimizing a site.
It’s officially summer! School may be out for the season, but we’ve been as busy as ever here at k-eCommerce. We’ve got some exciting new webinars planned for the summer, along with some great new articles for you to read, live events, and more!
Before switching to k-eCommerce, Dietzgen had a major organizational problem. With thousands of SKUs across dozens of categories, all their product information was siloed in different locations across the company’s 8 facilities: some of it in the ERP, some of it in static PDFs, some in company emails.
When it comes to fine-tuning SEO for ecommerce, the text you write is only half the story. The Internet is an increasingly visual platform. Modern web pages are designed around focused messaging with concise text supported by engaging, high-quality images and other media. Consumers love images. According to a recent HubSpot study, 51% of B2B … Continue reading SEO for Ecommerce: Images, Video, and User-Generated Content
We teamed up with MSDynamicsWorld to take an in-depth look at key ways business owners can drastically lower operational costs, maximize sales growth, foster customer loyalty and ensure a substantial ROI on their e-commerce investment.