eCommerce Roundup Friday, February 27th

Don’t have time to keep up with all the eCommerce stories every week? We’ve got you covered. Learn more about what’s happening all around you and then go impress your friends with your new knowledge. Here’s what’s going on in the eCommerce world:

B2B eCommerce is on the Rise

B2B companies who are already selling online are scaling up their operations while those who are just starting to have a web presence are moving forward aggressively with plans to ramp up their online selling.

United Stationers Heads into a New Digital World under a New Name: Essendant

United Stationers reported their fourth quarter 2014 online sales grew 15 percent over the year and they are now kicking off a new digital strategy to best serve their wholesale-reseller customers. Their first step is changing their name to Essedant and taking steps to address the industry’s “massive shift to online.”

FCC Approves Net Neutrality Rules for “Open Internet”

The FCC approved the policy known as net neutrality on Thursday, the policy ensures “that no one – whether government or corporate – should control free open access to the Internet.” The policy requires service providers to be a neutral gateway instead of handling different types of Internet traffic in different ways and costs.

Google will begin Ranking Mobile-Friendly Sites Higher starting April 21st

Google is making big changes to its algorithms. Starting April 21st, the company will increase the ranking of sites that are mobile-friendly. Google says the change will have a “significant impact” on all mobile searches.

Social Shoppers Spend 8 Percent More than other Online Consumers

Consumers who click from social networks to retail sites spend more than customers who go directly to a site. They spend on average $126.12 in a 30 day period, 8.2 percent more than the $116.55 average other shoppers spend.

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