Business is money, and money is the Finance department’s specialty. From financial planning and budgeting to auditing and accounting, Finance is responsible for managing the business’s money and issuing accurate and timely financial statements. The unique opportunities (and challenges) of managing an ecommerce channel create a specific list of requirements that Finance teams and the … Continue reading Ecommerce for Finance and the CFO: Your Basic Checklist for Success
This article was originally featured in ERP SoftwareBlog. You can read the original article here. The Chief Information Officer (CIO) has one of the most critical jobs in any organization. The IT department he or she oversees is responsible for the swift, reliable, uninterrupted flow of business data between the company’s various systems. Often, these systems and … Continue reading The CIO’s Guide to a Bulletproof Ecommerce Investment
Global B2B ecommerce sales are slated to break $4.88 trillion by 2021, with mobile sales alone accounting for $2.32 trillion. So it comes as no surprise that over 90% of North American B2B executives consider ecommerce crucial to their strategic positioning and long-term success.
Rapid, tremendous growth is happening in every niche and industry. But securing the greatest possible share of that growth requires a carefully thought-out B2B ecommerce investment. Executives considering an online channel must navigate a wide range of options to find an efficient solution adaptable to their business needs.
As with any other venture, we measure the success of an e-commerce channel by its performance. Assessing this performance involves analyzing numerous, multi-faceted sets of business data. A few of the key measurements include cost, revenue, customer engagement and satisfaction, as well as many others. We measure each of these data sets with e-commerce KPIs, or key performance indicators.
E-commerce is an achievable goal for any business with a product or service to sell. It helps companies lower their costs, grow their sales, and optimize their customer experience.
And yet incredibly, a large number of business owners still feel unwilling to venture an online channel. Having talked with many small-to-medium business owners over the years, we’ve learned that their objections usually come down to one of the following for e-commerce myths.